Office of Sport
Shoosh for Kids
Video Production 2021
Milestone was engaged by the Office of Sport to produce a powerful TVC to highlight the impacts of poor language and behaviour on young sportspeople.
Milestone wrote the script, engaged talent, scouted film locations, directed, produced and edited the clip in readiness for the 2021 campaign.
The TVC and campaign highlights examples of poor sideline behaviour in a variety of sports, with the aim to keep junior kids’ sports fun.
The TVC was filmed at Sydney Olympic Park, featuring young local sportspeople and teams as heroes, the video. You can also sign up at the link below or using the hashtag #ShooshforKids.
Watch the final video here.