The events industry are experiencing difficult times. There’s no sugar-coating it.
However, when the industry bounces back, it will be first to the post as events try to find new dates with venues and compete for the same consumer or corporate dollar to purchase tickets and find time in their busy diary to attend many events.
Thinking ahead and preparing now will mean you’re ready for when this difficult period passes.
We’ve developed a free report on communicating with your audiences and what steps you can take to market your business and your events effectively, but sensitively, during coronavirus.
FREE REPORT: Marketing your business and events in a down-market.
For anyone in the events industry right now, it’s tough. It’s tougher than tough. “Keep positive” feels like the right thing to say but the reality is that you’re likely not feeling that positive.
The landscape is changing every day, so the best we can do is stay connected to media and try and get on with it. The one thing that we all have in common is that we are concerned for our people and of course we don’t really know what the future holds for ourselves and our industry.
It’s up to you if you want to wait until the re-emergence, or get ahead of the curve and be at the top of mind when they are ready to book – I know what we’ll be doing.
Click below to download our report outlining how you can communicate effectively and sensitively with your clients and audiences. It also has some practical marketing and communications steps for postponed or cancelled events.
If we can help with your messaging or marketing, please contact our team email@example.com or buzz the studio +612 9518 3758. We have a full team of event marketing professionals available to help.