There are two ways to sign in to Bing Ads:
Use an existing email address (if you have a business email address that you are not already using with Bing Ads).
Create a new email address (if you do not want to use or do not have an existing email address that you use for work, or if you are already using it to sign in to Bing Ads).
Shortly after you invite a new user, they will receive an account activation email with instructions on signing in to Microsoft Advertising. Only those with Super Admin and Standard User roles can invite new users.
You can use a different credit card, debit card, or other payment method to pay your account charges at any time.
Generating the Tracking Code
Click here for more info on installing tracking codes.
Click here for more info on configuring tracking codes with Google Tag Manager.